Picture Perfect Food
Previous food trends on instagram include rainbow colored food, gold-leaf soft serve and faces printed on lattes. These foods appear to be novelty at first, often drawing large crowds to the door. After a while, these trends do disappear and become just another ‘instagram food’.
It’s also interesting to recognize how these foods don’t appear as food anymore but almost an art form. How often do you find yourself craving a rainbow grilled cheese sandwich? Often times, none at all. But scrolling through photos of it may sound intriguing.
There is an influx of pictures of greesy, cheesy foods on Instagram. While these foods may be too much too consume, it is gratifying to watch someone pull cheese apart. I find that scrolling through these images provides enough satisfaction to not even have the urge to try the foods. Pastas, burgers and lattes look pixel pefect. They’re satisfying to watch which poses the question on how food on instagram is influencing the way we perceive and crave food. Is it just another form of entertainment?
Instagram photos also contribute to our habits of eating out so often. More prominent in urban areas like New York, L.A., and San Francisco which can be considered food cities.